Dated: 2024.06.10
This article's information has been translated from the original article: link
Hyper-casual gaming leader Supercent has achieved an extraordinary milestone this year, surpassing its previous annual revenue within just four months.
Supercent (CEO Jun-sik Gong) announced on the 10th that its revenue for 2024 had already reached 51.6 billion KRW by April, surpassing the total revenue of 49.2 billion KRW in 2023. Additionally, operating profit more than doubled compared to the previous year.
Supercent, which achieved outstanding performance in the first half of the year, has seen continuous quarterly revenue growth for nine consecutive quarters since its founding in 2021. Its total cumulative revenue to date has surpassed 120 billion KRW. Gong has set an ambitious annual revenue target of 150 billion KRW for 2024, forecasting the company’s best-ever performance this year.
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In recognition of its remarkable achievements, Supercent was named Korea’s No. 1 publisher for 2024 by Data.ai in March 2024. Data.ai ranks publishers based on data from both Google Play and the Apple App Store, considering not only downloads but also factors such as user engagement, profitability, user acquisition, and growth potential.
Supercent, renowned for producing multiple hits in the hyper-casual genre, released ‘Burger Please!’ last year, which has been a key contributor to its success. ‘Burger Please!’ was honored as the Best Mobile Tycoon Game at the Sensor Tower APAC Awards 2023, hosted by the global market analytics firm Sensor Tower.
"Additionally, Burger Please! was the second most downloaded app globally among new releases as of August 2023, according to the mobile app market research firm AppMagic. The only app ranked higher was Meta’s new social networking platform, Threads. Notably, at that time, Burger Please! even surpassed OpenAI’s ChatGPT, which had ignited a global AI trend."
In the gaming category, Burger Please! dominated the rankings with an overwhelming lead. It significantly outperformed Honkai: Star Rail, which had been anticipated as the next global hit following Genshin Impact. As of August 2023, the game surpassed 51.13 million cumulative downloads, reaching 87 million by April 2024.